Avg Revenue Per View: The average revenue generated by a single view for a given test variant. This is the default metric used to determine the winning variation for Image, Title, and Description tests.
Avg Profit Per View (only available for Price tests): The average profit generated by a single view for a given variant. This is the default metric used to determine the winning variation for Price tests.
Units Sold: The total number of units sold of the product for each test variant
Conversion Rate: The calculated percentage for how often a page view for the product leads to a purchase for each test variant
Cart Adds: The total number of times the product has been added to the cart for each test variant
Avg Order Value: The average dollar value for each order which includes the test product within the order
Unique Views: The number of unique visitors that land on the product page for a given test variant
